GREATER ONTARIO CONVENTION CENTER

ABOUT PROJECT

Under the new leadership of CEO Micheal Krouse, a new brand and marketing campaign was established for the Greater Ontario Convention & Visitors Bureau and the Ontario Convention Center.

With the guidance of the new style guide, visual marketing materials were implemented to extend the brand message to the center’s monitors, building signage, tradeshow banners and booths, street signage and airport marketing.

A vibrant campaign was created to reach travel planners, leisure and local markets via print and digital partnerships. Though the use of demographic research, the campaign reached business and leisure consumers from California to West of the Mississippi.

PROJECT DETAILS